PPCThe development of keyword search led to the development of keyword advertising, which in turn led to the pay-per-click advertising approach, more commonly known as PPC (Pay Per Click). The payment method for PPC differs from general advertising in that, as a PPC advertiser, you only need to pay for the ad when someone clicks on it.  This ensures that you only pay advertising costs for customers or corporate clients that are interested in the products or services your business provides. Astral Web is dual-certified, with both a Google Adwords Certification and a Bing Ads(Yahoo)Certification, ensuring that your business is provided with the most professional service.  We can analyze your business to help you find the most appropriate keywords, allowing potential customers to find you. Your PPC ads can provide many possible sources of customers; allowing you to reach a wide audience in an effective yet fiscally prudent manner.

We offer the following keywords advertising management

Ad Management based on Objectives

  • Advanced PPC Strategies
  • Basic PPC Strategies
  • Geotargeting
  • PPC Strategy
  • Targeting

Ad-click Analysis

  • Experiments & Testing
  • A/B Testing
  • Product Listing Ads

Social Media Ad Management

Ad click Tools

  • AdWords Editor

Mobile Advertising Management

  • Mobile Ads

CRO Management

  • Conversion Rate Optimization
  • Landing Page Optimization
  • Reporting and Tracking


  • CPC
  • CPM
  • CPA

Achieve advertising effectiveness for maximum profit

The ultimate goal of PPC is to provide effective advertising.  PPC enables you to significantly enhance the visibility of your company, making potential customers feel more at ease dealing with you because they have seen or heard your name before.  Low-cost web advertising enables the best value for your advertising dollar.  At Astral Web, our expertise makes us the real partner to help you realize your vision.